Switching platforms doesn't have to be all-or-nothing. Many successful creators sell on multiple platforms to maximize reach and test what works best. Here's how to do it effectively.
Why Dual-List?
- Test Skillspad without abandoning existing Selar customers
- Compare conversion rates and performance
- Reach different audiences on each platform
- Reduce risk during transition
- Keep earning while you migrate
Three Strategies to Choose From
- Gradual Migration (2-4 weeks) — Move products one at a time while keeping both platforms active. Low risk, lets you test before committing.
Best for: Creators who want to test the waters - Parallel Running (Ongoing) — Keep both platforms active indefinitely with the same products. More work but maximum reach.
Best for: Creators with large Selar audiences they don't want to disrupt - Clean Break (1 week) — Move everything at once and redirect all traffic to Skillspad. Quick but requires good communication.
Best for: Decisive creators with good customer communication channels
Pricing Strategies
- Same Price: Keep identical pricing on both platforms (simplest)
- Lower on Skillspad: Pass on fee savings to customers (incentivizes switch)
- Exclusive Deals: Offer special bundles only on Skillspad (drives traffic)
Managing Your Links
- Link in Bio: Add Skillspad link, keep Selar temporarily
- Twitter/Instagram Bio: Update to Skillspad link
- YouTube Descriptions: Update links in new videos
- Email Signatures: Add Skillspad link
- Pinned Posts: Create new posts with Skillspad links
Tracking Performance
- Use UTM parameters to track traffic sources
- Compare conversion rates weekly
- Track which products perform better on each platform
- Monitor customer feedback
- Set a decision deadline (e.g., 30 days)
Do's and Don'ts
Dual-listing is a smart way to transition without risk. Start by listing your top 2-3 products on Skillspad (use code SELAR2026 for 1 month free), monitor performance, then decide when to fully commit. See our detailed guide at /help/dual-listing.